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Restaurant Marketing
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The goal of Restaurant Marketing is to create a core group of Clientele, within a given
geographic area, that are frequent patrons. Attracting Weddings, Banquets, Parties,
and Corporate Events are also of primary concern for business owners. With all of the
dining and entertainment choices available to your customers, promoting your services
and facility on a consistent basis is paramount to success.
JCM Internet Marketing has developed an Internet Software System that allows restaurant
owners to establish a one-to-one relationship with patrons by:
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- Providing standard information about the facility
- Sending Targeted E-mails for Birthdays, Anniversaries and
Special Events
- Listing Special Events such as Wine Tastings, Weddings,
Banquets, Holiday Events, Live Music Events, and other Social Gatherings
- Updating Menus to reflect recent changes and Daily Specials
- Having an interactive Tour of your Services and Facility
- Enabling users to Request Reservations
- Enabling users to Order Take-out, Delivery or Catering items
on-line
- Enabling users to Order Gift Certificates and Branded Products
on-line
- Rewarding patrons with Frequent Diner Discounts
- Having patrons Recommend the Facility to a friend or family
member
The system also aids in:
- Recruiting New Employees
- Scheduling Employees for Shifts and Special Functions
- Reducing Advertising Costs
- Eliminating Web Site Maintenance costs
- Eliminating Telephone Bottlenecks
- Eliminating Ordering Mistakes
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